aarp.org

Observed activities (69)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

Adobe Dynamic Tag Management

98.44% • Adobe • Utilities

OneTrust

96.67% • OneTrust • Consent Management

ForeSee

91.26% • ForeSee Results • Utilities

ScoreCard Research Beacon

86.49% • comScore, Inc. • Site Analytics

Google Marketing Platform

82.33% • Google • Advertising

Adobe Audience Manager

81.87% • Adobe • Advertising

Ad Lightning

81.62% • Ad Lightning • Advertising

PubMatic

77.41% • PubMatic, Inc. • Advertising

Google Static

70.03% • Google • Hosting

10.

Google Fonts

64.89% • Google • Hosting

11.

Google Tag

56.66% • Google • Advertising

12.

Amazon CloudFront

51.31% • Amazon • Hosting

13.

Google APIs

48.3% • Google • Hosting

14.

Brightcove

46.6% • Brightcove • Site Analytics

15.

Facebook

46.35% • Meta • Advertising

16.

Brightcove Player

42.98% • Brightcove • Audio/Video Player

17.

TradeDesk

40.7% • The Trade Desk • Advertising

18.

StackAdapt

40.08% • StackAdapt • Advertising

19.

Kenshoo

39.86% • Kenshoo • Site Analytics

20.

Adobe Typekit

39.68% • Adobe • Utilities

21.

Google Analytics

38.48% • Google • Site Analytics

22.

Zencoder

37.63% • Zencoder • Audio/Video Player

23.

37.11% • Pinterest • Social Media

24.

Outbrain

36.6% • Outbrain • Advertising

25.

AdRoll

36.01% • AdRoll • Advertising

26.

Microsoft Services

35.27% • Microsoft • Misc

27.

Microsoft Advertising

34.41% • Microsoft • Advertising

28.

Adelphic

33.17% • Viant • Site Analytics

29.

Merkle RKG

32.45% • Dentsu Aegis Network • Site Analytics

30.

Piwik PRO Tag Manager

31.21% • Cookie Information • Utilities

31.

iSpot.tv

31.0% • • Advertising

32.

LinkedIn Analytics

30.87% • Microsoft • Site Analytics

33.

Amazon Web Services

30.27% • Amazon • Hosting

34.

TikTok Analytics

29.71% • ByteDance Inc • Site Analytics

35.

Braze

26.33% • Braze • Site Analytics

Microsoft Azure Monitor

20.73% • Microsoft • Site Analytics

38.

Live Intent

19.26% • LiveIntent • Site Analytics

39.

BioCatch

17.97% • BioCatch • Utilities

40.

Viafoura

17.8% • Viafoura • Advertising

10.38% • Salesforce • Advertising

43.

Salesforce Live Agent

9.99% • Salesforce • Customer Interaction

44.

Google

7.96% • Google • Advertising

45.

Permutive

5.9% • Permutive, Inc. • Advertising

46.

AdGear

5.37% • Samsung • Advertising

47.

Google Syndication

5.16% • Google • Advertising

48.

Google AdServices

4.21% • Google • Advertising

21.53

Trackers Per Page Load

2.51

Tracking Requests Per Page Load

1.78%

Trackers Requests / All Requests

0.04MB

Data Saved

Tracking Methods

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies