arstechnica.com

Observed activities (55)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

OneTrust

95.52% • OneTrust • Consent Management

Google Tag

91.25% • Google • Advertising

Taboola

75.56% • Taboola • Advertising

SkimLinks

47.05% • SkimLinks • Advertising

Google APIs

46.66% • Google • Hosting

Amazon CloudFront

46.16% • Amazon • Hosting

Integral Ad Science

43.7% • Integral Ad Science, Inc. • Advertising

Facebook

42.71% • Meta • Advertising

Google Static

10.12% • Google • Hosting

10.

Google

9.46% • Google • Advertising

11.

Google Marketing Platform

8.32% • Google • Advertising

12.

YouTube

7.43% • Google • Audio/Video Player

13.

Google Photos

6.01% • Google • Hosting

14.

Google Syndication

4.18% • Google • Advertising

15.

Parse.ly

4.11% • Parse.ly • Site Analytics

3.47% • Google • Hosting

18.

Amazon Advertising

3.47% • Amazon • Advertising

19.

ScoreCard Research Beacon

3.26% • comScore, Inc. • Site Analytics

20.

Google Fonts

3.17% • Google • Hosting

21.

LiveRamp

3.1% • LiveRamp • Advertising

22.

Bounce Exchange

2.96% • Bounce Exchange • Advertising

23.

Sailthru Horizon

2.95% • Sailthru • Advertising

24.

Quantcast

2.85% • Quantcast International Limited • Advertising

25.

Criteo

2.8% • Criteo • Advertising

26.

Hotjar

2.8% • Hotjar • Site Analytics

27.

Snapchat For Business

2.74% • Snap Technologies • Advertising

28.

Google AdServices

2.7% • Google • Advertising

29.

Qualia

2.68% • Qualia • Advertising

30.

TikTok Analytics

2.66% • ByteDance Inc • Site Analytics

31.

X Advertising

2.63% • X Corp. • Advertising

32.

Audience Square

2.63% • Audigent • Advertising

33.

LinkedIn Analytics

2.44% • Microsoft • Site Analytics

34.

Rubicon

2.39% • The Rubicon Project, Limited • Advertising

35.

X Corp.

2.23% • X Corp. • Social Media

36.

AppNexus

2.21% • Microsoft • Advertising

37.

LinkedIn Ads

2.15% • Microsoft • Advertising

38.

Google Analytics with signals

2.08% • Google • Advertising

39.

BounceX

2.04% • • Advertising

40.

Media.net

2.03% • Media.net • Advertising

41.

TradeDesk

2.03% • The Trade Desk • Advertising

42.

DoubleVerify

1.95% • DoubleVerify • Advertising

43.

PubMatic

1.92% • PubMatic, Inc. • Advertising

44.

OpenX

1.92% • OpenX Software Ltd. • Advertising

45.

Quantcount

1.77% • Quantcast International Limited • Site Analytics

46.

Index Exchange

1.7% • Index Exchange, Inc. • Advertising

47.

TripleLift

1.64% • TripleLift, Inc. • Advertising

48.

Adobe Audience Manager

1.47% • Adobe • Advertising

7.7

Trackers Per Page Load

1.89

Tracking Requests Per Page Load

3.15%

Trackers Requests / All Requests

0.08MB

Data Saved

Tracking Methods

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies