carfax.com

Observed activities (61)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

Optimizely

95.1% • Optimizely • Utilities

Google Tag

93.59% • Google • Advertising

DataDome

82.6% • DataDome • Site Analytics

OneTrust

75.3% • OneTrust • Consent Management

New Relic

65.24% • New Relic • Site Analytics

Segment

63.04% • Segment • Site Analytics

Blue Triangle

61.75% • Blue Triangle • Site Analytics

Branch

58.76% • Branch Metrics • Advertising

Google Static

57.16% • Google • Hosting

10.

Adobe Audience Manager

54.88% • Adobe • Advertising

11.

Google Accounts

48.76% • Google • Customer Interaction

12.

Facebook Social Graph

34.12% • Meta • Social Media

13.

Google

30.85% • Google • Advertising

14.

Google Fonts

29.54% • Google • Hosting

15.

Google Marketing Platform

29.3% • Google • Advertising

16.

Qualtrics

13.41% • Qualtrics • Site Analytics

17.

Adobe Experience Cloud

12.05% • Adobe • Site Analytics

18.

Amazon CloudFront

7.68% • Amazon • Hosting

19.

Auth0 Inc.

7.56% • Auth0 Inc. • Site Analytics

20.

Google User Content

7.5% • Google • Hosting

21.

Gravatar

7.42% • Automattic • Social Media

22.

WordPress Stats

6.79% • Automattic • Site Analytics

23.

Google AdServices

6.78% • Google • Advertising

24.

ContentSquare

5.89% • Content Square • Site Analytics

25.

Facebook

5.72% • Meta • Advertising

26.

Microsoft Advertising

5.4% • Microsoft • Advertising

27.

Google Analytics with signals

4.77% • Google • Advertising

28.

Cloudflare

3.2% • Cloudflare • Hosting

29.

Criteo

2.97% • Criteo • Advertising

30.

iSpot.tv

2.96% • • Advertising

31.

RTB House

2.96% • RTB House • Advertising

32.

Google Play Services

2.45% • Google • Hosting

33.

Kount

2.25% • • Site Analytics

34.

Google Syndication

2.18% • Google • Advertising

35.

Outbrain

1.8% • Outbrain • Advertising

36.

AppNexus

1.8% • Microsoft • Advertising

37.

Taboola

1.8% • Taboola • Advertising

38.

PubMatic

1.79% • PubMatic, Inc. • Advertising

39.

Index Exchange

1.78% • Index Exchange, Inc. • Advertising

40.

Improve Digital

1.78% • Improve Digital • Advertising

41.

Media.net

1.78% • Media.net • Advertising

42.

Nativo

1.78% • Nativo • Advertising

43.

TripleLift

1.78% • TripleLift, Inc. • Advertising

44.

Teads

1.78% • Teads • Advertising

45.

Bidswitch

1.78% • Criteo • Advertising

46.

SMART AdServer

1.78% • Smart Adserver • Advertising

47.

Mediavine Exchange

1.77% • Mediavine, Inc • Advertising

48.

Rubicon

1.77% • The Rubicon Project, Limited • Advertising

11.16

Trackers Per Page Load

0.9

Tracking Requests Per Page Load

1.34%

Trackers Requests / All Requests

0.01MB

Data Saved

Tracking Methods

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies