versus.com

1.

Google Tag

93.77% • Google • Advertising

2.

Google Marketing Platform

92.1% • Google • Advertising

3.

Google Accounts

78.88% • Google • Customer Interaction

4.

PubMatic

70.41% • PubMatic, Inc. • Advertising

5.

Rubicon

70.35% • The Rubicon Project, Limited • Advertising

6.

Next Millennium Media

69.79% • Next Millennium Media • Advertising

7.

Yieldmo

69.5% • Yieldmo, Inc. • Advertising

8.

Seedtag

69.49% • Seedtag Advertising • Advertising

9.

OneTag

69.36% • OneTag • Advertising

10.

PulsePoint

69.36% • PulsePoint, Inc. • Advertising

11.

OpenX

69.36% • OpenX Software Ltd. • Advertising

12.

TripleLift

69.36% • TripleLift, Inc. • Advertising

13.

Sonobi

69.35% • Sonobi, Inc • Advertising

14.

Amazon Advertising

69.2% • Amazon • Advertising

15.

Bidswitch

69.12% • Criteo • Advertising

16.

Media.net

69.01% • Media.net • Advertising

17.

AppNexus

68.89% • Microsoft • Advertising

18.

Criteo

68.42% • Criteo • Advertising

19.

Rich Audience

68.13% • Rich Audience • Advertising

20.

ShareThrough

67.99% • Sharethrough, Inc • Advertising

21.

SMART AdServer

67.97% • Smart Adserver • Advertising

22.

33Across

67.96% • 33Across • Advertising

23.

Rise

67.95% • Rise Code • Advertising

24.

Nativo

67.95% • Nativo • Advertising

25.

Unruly Media

67.95% • Tremor International • Advertising

26.

ID5 Sync

67.84% • ID5 Technology • Advertising

27.

Improve Digital

67.52% • Improve Digital • Advertising

28.

Google User Content

51.27% • Google • Hosting

29.

Facebook Social Graph

12.77% • Meta • Social Media

30.

Facebook CDN

11.07% • Meta • Hosting

31.

Google Static

6.14% • Google • Hosting

32.

YouTube

5.46% • Google • Audio/Video Player

33.

Google

4.64% • Google • Advertising

34.

Amazon CDN

4.22% • Amazon • Hosting

35.

Google Analytics

3.7% • Google • Site Analytics

36.

Google Fonts

3.57% • Google • Hosting

37.

Google Syndication

2.89% • Google • Advertising

38.

TradeDesk

2.37% • The Trade Desk • Advertising

39.

Google APIs

2.15% • Google • Hosting

40.

Rhythmone Beacon

1.88% • RhythmOne, LLC • Advertising

41.

Turn Inc.

1.86% • Singtel • Advertising

42.

SiteScout by Centro

1.82% • Centro • Advertising

43.

sovrn

1.71% • Sovrn Holdings Inc • Advertising

44.

Beeswax

1.68% • Beeswax • Advertising

45.

Yandex

1.66% • Yandex • Advertising

46.

LinkedIn Ads

1.66% • Microsoft • Advertising

47.

Smaato

1.61% • Verve Group • Advertising

48.

Zeta

1.59% • Zeta Global • Customer Interaction

49.

ADman Media

1.55% • illumin • Advertising

50.

Dotomi

1.55% • Conversant • Advertising

51.

Index Exchange

1.54% • Index Exchange, Inc. • Advertising

52.

StackAdapt

1.49% • StackAdapt • Advertising

53.

Taboola

1.49% • Taboola • Advertising

54.

Tapad

1.49% • Telenor Group • Advertising

55.

Adform

1.47% • Adform • Advertising

56.

Adobe Audience Manager

1.45% • Adobe • Advertising

57.

Yahoo! Ad Manager Plus

1.44% • Verizon • Advertising

58.

Connatix

1.31% • Connatix Native Exchange • Advertising

59.

Live Intent

1.29% • LiveIntent • Site Analytics

60.

LiveRamp

1.25% • LiveRamp • Advertising

61.

ORC International

1.2% • Engine • Advertising

62.

Zemanta

1.18% • Outbrain • Customer Interaction

63.

Kargo

1.16% • Kargo • Advertising

64.

StickyAds

1.15% • Comcast • Advertising

65.

Google AdServices

1.12% • Google • Advertising

66.

SpringServe

1.11% • SpringServe, LLC • Advertising

67.

Tremor Video

1.1% • Tremor Video • Audio/Video Player

68.

Google Translate

1.1% • Google • Customer Interaction

69.

Microsoft Advertising

1.1% • Microsoft • Advertising

70.

Teads

1.1% • Teads • Advertising

71.

Outbrain

1.02% • Outbrain • Advertising