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wayfair.co.uk

Observed activities (50)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Riskified
90.85% • Riskified • Customer Interaction
2.
Sift Science
89.54% • Sift Science • Site Analytics
3.
Signifyd
89.01% • Signifyd • Site Analytics
4.
Forter
88.74% • Forter • Utilities
5.
Amazon CloudFront
86.24% • Amazon • Hosting
6.
Google Accounts
27.46% • Google • Customer Interaction
7.
AppNexus
19.96% • Microsoft • Advertising
8.
Google Tag
18.87% • Google • Advertising
9.
Google AdServices
18.77% • Google • Advertising
10.
Microsoft Advertising
18.58% • Microsoft • Advertising
11.
Pinterest
18.52% • Pinterest • Social Media
12.
TikTok Analytics
18.19% • ByteDance Inc • Site Analytics
13.
Facebook
18.17% • Meta • Advertising
14.
TradeDesk
18.13% • The Trade Desk • Advertising
15.
Digital Window
18.11% • Axel Springer Group • Advertising
16.
Google Marketing Platform
16.22% • Google • Advertising
17.
Criteo
14.85% • Criteo • Advertising
18.
Sentry
7.42% • Sentry • Utilities
19.
Google Static
6.64% • Google • Hosting
20.
Google Fonts
6.3% • Google • Hosting
21.
Google Analytics
5.44% • Google • Site Analytics
22.
Brandwatch
5.39% • Brandwatch • Site Analytics
23.
ThreatMetrix
5.15% • LexisNexis • Utilities
24.
Google
4.06% • Google • Advertising
25.
Google User Content
3.47% • Google • Hosting
26.
Google Play Services
2.85% • Google • Hosting
27.
AWIN
2.69% • Axel Springer Group • Advertising
28.
Acceleration Partners
2.63% • Acceleration Partners • Advertising
29.
Google Syndication
2.24% • Google • Advertising
30.
Rubicon
2.05% • The Rubicon Project, Limited • Advertising
31.
PubMatic
2.05% • PubMatic, Inc. • Advertising
32.
Rhythmone Beacon
2.03% • RhythmOne, LLC • Advertising
33.
Index Exchange
2.03% • Index Exchange, Inc. • Advertising
34.
TripleLift
2.03% • TripleLift, Inc. • Advertising
35.
Media.net
2.03% • Media.net • Advertising
36.
Teads
2.03% • Teads • Advertising
37.
Taboola
2.03% • Taboola • Advertising
38.
Improve Digital
2.03% • Improve Digital • Advertising
39.
Adobe Audience Manager
2.03% • Adobe • Advertising
40.
Outbrain
2.03% • Outbrain • Advertising
41.
Nativo
2.01% • Nativo • Advertising
42.
Mediavine Exchange
2.01% • Mediavine, Inc • Advertising
43.
ID5 Sync
1.99% • ID5 Technology • Advertising
44.
SMART AdServer
1.99% • Smart Adserver • Advertising
45.
Yieldlab
1.99% • ProSiebenSat.1 Media • Advertising
46.
Aggregate Knowledge
1.97% • TransUnion • Advertising
47.
Bidswitch
1.95% • Criteo • Advertising
48.
Tremor Video
1.87% • Tremor Video • Audio/Video Player

8.73

Trackers Per Page Load

0.45

Tracking Requests Per Page Load

0.17%

Trackers Requests / All Requests

0.29MB

Data Saved

Tracking Methods

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies