Back to all trackers

Unified ID 2.0

Owned by theTradeDesk

https://unifiedid.com/

Tracker Rank

417 / 828
Relatively prevalent

Operates Under

uidapi.com unifiedid.com
Suggest a change

Tracker Reach

0.06% of web traffic is tracked
by Unified ID 2.0
83 of top 10,000 sites seen loading
Unified ID 2.0 tracker

Seen on these types of websites

39%
Uncategorized
27%
News and Portals
22%
Entertainment
8%
Reference
5%
Business
Data from Feb 2026 to Oct 2026.

Tracker Category

Advertising

Advertising services that utilize data collection, behavioral analysis, and user retargeting.

Learn about our tracker categories What is a tracker?

Similar Trackers

1.
Google Tag
37.95% • Google • Advertising
2.
Google Marketing Platform
21.22% • Google • Advertising
3.
Google
13.02% • Google • Advertising
4.
Google AdServices
8.72% • Google • Advertising

Presence on Top Sites

fandom.com
Entertainment • 14 trackers seen
discuss.com.hk
News and Portals • 23 trackers seen
indiatimes.com
News and Portals • 12 trackers seen
krillion.io
Uncategorized • 19 trackers seen
hochi.news
Uncategorized • 20 trackers seen
leagueofcomicgeeks.com
Uncategorized • 9 trackers seen
ultimate-guitar.com
Entertainment • 6 trackers seen
quizlet.com
Business • 9 trackers seen
avclub.com
Entertainment • 19 trackers seen
people.com
News and Portals • 21 trackers seen
edhrec.com
Entertainment • 16 trackers seen
toyokeizai.net
News and Portals • 13 trackers seen
zerohanger.com
Uncategorized • 10 trackers seen
fark.com
News and Portals • 5 trackers seen
doctorofcredit.com
Uncategorized • 17 trackers seen
screenrant.com
Entertainment • 21 trackers seen
crazygames.com
Entertainment • 15 trackers seen
jalopnik.com
Entertainment • 20 trackers seen
allrecipes.com
Reference • 20 trackers seen
hk01.com
Uncategorized • 14 trackers seen
rawstory.com
News and Portals • 13 trackers seen
ontvtonight.com
Business • 19 trackers seen
stocktwits.com
Business • 26 trackers seen
howtogeek.com
News and Portals • 15 trackers seen
sweepstakesfanatics.com
Uncategorized • 24 trackers seen